For my final blog for the year, I thought I’d share something a little fun we shot before our last Thought Leaders Immersion in November.
The most efficient use of the favourites list on your phone is to store the numbers you call the most often.
That's not how I use mine. I actually use it for my favourites.
If we’re listening to music in the car, my five-year old daughter Scarlett always insists we finish the song we’re listening to before we get out.
I love it.
(Except when we’re running late for something … then not so much.)
In 1943 Maslow Abraham published an extraordinary paper, A Theory of Human Motivation. I was planning to write that he came up with the following hierarchy of needs model.
But if you read the original paper, you can see that there wasn’t actually a model. Just a list. (As an interesting aside, this points to the power of a model. The impact of seeing the visual is much greater than just having a list, and I always associate Maslow’s work with the visual model, even though it wasn’t his.)
If you want to get the best coffee in Apollo Bay (and possibly the best coffee west of Lygon St) you'll need to head to Hello Coffee.
It doesn't look much from the outside.
But it's a great story with a powerful lesson.